Choose NeonRoof when
You want a permanent game page and developer profile connected to a Windows launcher, player library, community features, optional hosted delivery, and hands-on publishing help.
Indie PC publishing comparison
Where should you publish your indie PC game?
Compare entry costs, platform share, onboarding, delivery, and release timing before choosing a storefront. Many developers publish on more than one store when their rights and each platform's terms allow it.
Short answer
Choose the storefront whose audience, release gates, economics, delivery model, and support workload fit your game. NeonRoof gives an indie title a connected web storefront, developer profile, player library, community path, and Windows launcher. Steam Direct uses a per-product fee and defined release gates. itch.io offers flexible self-service pages and open revenue sharing. This page is a practical comparison, not an endorsement by or affiliation with Valve or itch.io.
Side-by-side details
Current public publishing terms
| Platform | Entry cost | Platform share | Onboarding and release | Player delivery |
|---|---|---|---|---|
| NeonRoof | No separate per-game submission fee is listed in the current NeonRoof developer terms. | 10% NeonRoof platform fee on paid game sales. Processor fees, taxes, refunds, disputes, currency conversion, and other disclosed costs may also affect net payout. Read the Publisher Terms. | Verified developer account and Game Studio identity review. Paid games also require Stripe connected-account payout onboarding. Developers can publish through Game Studio or use free assisted publishing. | Players discover, claim, or purchase on the web. The NeonRoof Windows Platform handles game download, installation, updates, and play. |
| Steam Direct | $100 USD per product. Valve says the fee is not refundable but may be recouped after the product reaches $1,000 in Adjusted Gross Revenue. Steam Direct fee details. | Review Valve's current distribution agreement and financial terms inside Steamworks before release. | Bank, tax, and identity paperwork; a brief review; a 30-day waiting period for a first release after the app fee; and a public Coming Soon page for at least two weeks. Steam Direct process. | Steam client and Steamworks distribution workflow. |
| itch.io | itch.io says there is no charge to use the platform and that hosting is included within its stated soft limits. itch.io creator FAQ. | Open revenue sharing lets a seller choose a percentage from 0% to 100%. Payment processor fees still apply. itch.io payments documentation. | Self-service project creation with direct or collected payment modes, subject to the platform's current account and payout rules. | Web storefronts with hosted uploads, external links, or browser play depending on project configuration. |
Choose by release need
A useful platform decision is about fit
Choose Steam Direct when
You are prepared for its per-product fee, Steamworks setup, review, release timing, and ongoing platform requirements.
Choose itch.io when
You want flexible self-service project pages, adjustable revenue sharing, and a lightweight path for downloads or browser projects.
Consider a multi-store release when
Your publishing rights and each store's terms allow it, and you can maintain accurate builds, prices, support information, and updates across every listing. A wider release is useful only when the team can keep each player experience dependable.
Next step
Prepare the build before choosing the upload path
Use the release checker, then choose standard Game Studio onboarding or send NeonRoof the release materials for free assisted publishing.